Resources

Resources and publications.

Guides, studies, and insights to master marketing visibility.

Who wins the summer sales in AI answers

100 questions that never name a brand, 5 engines, 500 answers analyzed across women's premium fashion: who dominates recommendations during the sales, which sources drive citations, and the territories up for grabs.

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02Study

Where AIs send French travelers this summer

60 traveler questions, 4 AI engines, 240 answers analyzed: the destinations AIs recommend, the sources they cite, and the opening for travel brands.

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03Guide

Introduction to GEO

What is Generative Engine Optimization, how it differs from traditional SEO, and why visibility in generative engines is becoming a strategic priority for brands.

Coming soon

04Study

AI Visibility Index 2026

How leading brands perform in LLM recommendations. Recommendation Visibility data over 12 months, covering ChatGPT, Claude, Gemini, and Perplexity.

Coming soon

05Guide

Brand Demand Efficiency

Why paying for visibility that already exists is a structural waste. A method to identify and reallocate brand budget toward incremental conquest.

Coming soon

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